There's more content in more channels than ever before. Still, only 32% of B2B marketers say they have a documented content marketing strategy—a critical piece of content marketing success.

In just 10 minutes, you'll learn how to create a killer content marketing plan. We'll discuss why it's so important to have a well-documented strategy in place, as well as how to identify your distinct differentiators and create a unique story that will appeal to your target audience.

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KEY DETAILS

  • Presenter: Jennifer Smoldt
  • Element: Strategy
  • Topic: Content, Marketing Strategy
  • Price: FREE

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THIS VIDEO TUTORIAL FEATURES:

Jennifer Smoldt is a marketing consultant, copywriter, content strategist, and founder of Precision Marketing & Communications, where she helps companies discover and market their distinct differentiators.

LinkedIn: Jennifer Smoldt