Measure Once, Cut 17 Times: How You Can Get the Most ROI Out of Each Content Marketing Asset

"I don't have time to create more marketing materials for my company. I can barely do what's asked of me, and now I need to do more? HELP!"

If you're like many marketers, this is an all too familiar refrain. And it's one you can do something about.

In this PRO seminar, we'll show you how to be more efficient with the content you create, allowing you to reuse what you already have in ways that will increase your marketing effectiveness. You'll learn how to take a large blog post and split it into smaller posts, turn a podcast into multiple articles, create interesting and useful visuals to accompany your articles, and much more. You'll leave with a simple plan to stretch each piece of content, get the most out of your budget, and save time with everything you create.


Phil Gerbyshak

Phil Gerbyshak is director of social strategy at Actiance, a provider of solutions for communication, collaboration, and social media governance for enterprises.

LinkedIn: Phil Gerbyshak

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  • Date: On-Demand — Access anytime!
  • Presenter: Phil Gerbyshak
  • Element: Create
  • Topic: Marketing Content
  • Price: $0


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