For some B2B marketers, Facebook ads can be a real challenge. How do you compete with puppy videos, inspirational quotes, and all the other content vying for your audience's attention? There is a way, one that relies on custom audiences, retargeting, and ad sequencing.
In this Teach Me How seminar, you'll learn how Facebook advertising fits into your marketing mix and how you can leverage this platform to best understand the needs of your customers and prospects. You'll walk away with the tools to implement targeted Facebook advertising campaigns that meet your goals and help you optimize future campaigns.
THIS WEBINAR FEATURES:
Andrea Vahl is a social media consultant and speaker who co-authored Facebook Marketing All-in-One for Dummies. Previously, she was the community manager for Social Media Examiner and has appeared in top lists on Entrepreneur.com and Inc.com. Andrea performs stand-up comedy in her free time.