NEW B2B Email Tactics That Will Dramatically Improve Performance NOW

The tactics driving email performance keep changing. This fast-paced webinar will share the latest actionable tactics to improve your email marketing performance now.

Based on actual campaign data from the past 90 days, this webinar will show you how B2B marketers are making small changes that are leading to dramatic email performance improvement.

Join this session to learn key pitfalls to avoid, debunk myths, and remove roadblocks so you can see significant increases in your email marketing results.

Join us to learn:

  • How to create offers that will generate a huge increase in response
  • When and how many B2B emails you should be sending
  • Words you can use in your subject lines today to increase open rates
  • Email pitfalls to avoid that are holding back better performance


Jay Schwedelson

Jay Schwedelson is the founder of, the leading free subject-line rating tool ranked in the top 1% of all websites worldwide. Having led through the testing of more than 12 million subject lines, Jay uses his knowledge to guide organizations across multiple industries on how to implement impactful email marketing.


Sponsored by Litmus
Litmus helps marketers make email better, faster. Marketers use the Litmus Platform along with their own email service provider to ensure a consistently great brand experience for every subscriber—and to work more efficiently, accelerate campaign performance, reduce errors, and stay out of the spam folder.
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  • Date: November 16, 2021
  • Length: 45 minutes
  • Presenter: Jay Schwedelson
  • Sponsor: Litmus
  • Topic: Marketing Content, Email Marketing
  • Price: $0


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