How I Closed a $1M Annual B2B Contract in Less Than 4 Months Using Content

Content doesn't need to be sexy to be effective. But it does need to address your customers' questions, concerns, wants, and needs in order to break through all the noise out there.

Enter, Nathan Dube. Nathan is a marketing specialist for an industrial packaging company. Exciting content? You might think not.

But he used content to close a $1 million annual B2B contract with a new client in less than four months. And he did it in less than half the time of a normal sales cycle with just three blog posts, two landing pages, and two videos.

This session will show you exactly how he did it and how you can, too.

Join us to learn:

  • Why your blog is your best marketing asset
  • The questions you need to be answering with your content
  • How to close more deals in less time with the content you create


Nathan Dube

Nathan Dube is a digital marketing specialist, podcast host, and voice actor, and he has been in corporate B2B marketing for 15 years. His work has been featured in various best-selling marketing books, including Return on Influence, No Bullshit Social Media, and Visual Marketing.

Rate this


  • Date: On-Demand — Access anytime!
  • Length: 45 minutes
  • Presenter: Nathan Dube
  • Topic: Marketing Content, Demand Generation, Marketing Strategy
  • Price: $0


Already a MarketingProfs subscriber? Sign in to make registration easier.
Already registered? Sign in to continue.


By registering for this Webinar, I agree to become a MarketingProfs subscriber (if I'm not one already) and receive editorial and marketing emails. I can change my email preferences at any time on the My Account page or unsubscribe using the link at the bottom of any email.

I've read and agree to all the Terms of Use and understand the Privacy Policy.

Please check the box to continue.