AI-Ready or Not: Why Readiness Is the New Marketing Superpower

When your team is AI-ready, your tools, data, and workflows click, making every campaign smarter, faster, and more effective. But too many teams remain chained to outdated systems and processes built for a slower era.

If you want to use AI strategically to drive real business outcomes, you must identify what's holding you back. In this session, Georgie Jones and Arthur Mstoyan explore why AI readiness (not AI adoption) is the real differentiator to consistent success with AI.

Join us to learn:

  • The negative impact outdated tech stacks have on AI and business results
  • How to spot if your technology is quietly undermining your growth—and what to do about it
  • Fresh insights to turn AI capabilities into smarter, higher-performing campaigns without fluff

THIS SPONSORED WEBINAR FEATURES:

Arthur Mstoyan

Arthur Mstoyan is Head of SEO at Storyblok. With expertise spanning technical SEO, content frameworks, and user-intent strategies, he focuses on future-proofing SaaS companies by helping them scale their organic growth across search engines and AI platforms.

Georgie Jones

Georgie Jones is Head of Content at Storyblok, where she leads the content strategy for the award-winning CMS. Previously, she was Brand Lead at Adaptavist and a content strategist at Publicis Groupe, bringing deep B2B and B2C experience to create impactful content.

SPONSORED BY:

Sponsored by Storyblok
Storyblok is a headless CMS that enables marketers and developers to create with joy and succeed in the AI-driven content era. It empowers you to deliver structured and consistent content everywhere: websites, apps, AI search, and beyond.
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KEY DETAILS

  • Date: February 12, 2026 — 12:00 PM ET
  • Length: 45 minutes
  • Presenter: Arthur Mstoyan, Georgie Jones
  • Sponsor: Storyblok
  • Topic: Marketing Management, Martech, Artificial Intelligence
  • Price: $0

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