There's more to social networking than just chatting online. Sometimes, you'll want to actively promote your great work live—all while courting new clients and making useful new contacts!

Andy Lopata provides tips for launching a successful social business event without breaking the bank or encountering unpleasant surprises along the way. Get all the details in his article at The Huffington Post UK.

Here are a few highlights:

Expectations. Be clear about your relevance to attendees and what you hope to achieve. Make these goals the foundation for choosing who you invite.

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