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Maximizing Your Brand Presence on Google+

January 13, 2012  

Recently, Google+ granted companies the ability to launch brand pages. Its stated goal in doing so was to help users build relationships with any company they "care about."

As Google's SVP-Engineering Vic Gundotra describes it, "behind every page (or storefront, or four-door sedan) is a passionate group of individuals, and we think you should able to connect with them, too."

Time to seize the moment! Here are a few tips to help you maximize your Google+ brand presence:


Find your unique voice. Angry Birds' fan page is colorful, frequently updated and greets newcomers with an enthusiastic "Ca-caw!"

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