Do you wonder what an infographic is, exactly? Or how to create one? The Infographiclabs team gets these questions all the time. And they decided—very appropriately—to explain the infographic basics with an infographic.

Begin the process with a good idea. Infographics often answer questions, provide compelling data, or demystify a process. So brainstorm for topics that will intrigue your prospects and customers, because compelling infographics achieve tremendous reach when they're shared with colleagues and networks. Then...

Create a skeleton and flowchart. You have a topic—now create the visual map that outlines where your infographic is going and how it will get there. Think of this stage as your rough draft, something to refine and polish as you move toward a final draft.

Pick a color scheme. Understated elegance is wasted in most infographics. Choose an eye-friendly color scheme that pops off the screen. Think bold and bright.

→ end article preview
Read the Full Article

Membership is required to access this how-to marketing article ... don't worry though, it's FREE!

Take the first step (it's free).

Already a member? Sign in now.

Sign in with your preferred account, below.