Please accept all cookies to ensure proper website functionality. Set my cookie preferences

What is viral marketing? Is keyword density still a factor in SEO?

All that, and some other stuff that we've been testing... in this Marketing Over Coffee, a weekly audio program sponsored by MarketingProfs that covers classic marketing tactics and what's new on the technology front.









Direct Link to File

Show length 22:02

00:35 David Meerman Scott's New Rules of Viral Marketing

01:34 Super Bowl Ads, and the Aya-Cola

04:30 SEO and Keyword Density

08:15 Google Adwords keyword tool for bidding intelligence

10:24 Dayparting your campaigns, keeping it domestic

11:52 Blogging as SEO, all about the Page Rank

13:06 Alexa vs. Quantcast vs. Compete vs. Google Reader

14:34 Promotional Activity—Win Meatball Sundae

16:04 BlogTalkRadio test

The MoC theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

Continue reading "MarketingProfs Podcast: Some Things You Need to Know About SEO" ... Read the full article

Subscribe today...it's free!

MarketingProfs provides thousands of marketing resources, entirely free!

Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.

Already a member? Sign in now.


ABOUT THE AUTHOR

image of John Wall

John J. Wall speaks, writes, and practices at the intersection of marketing, sales, and technology. He's a partner and head of business development at analytics firm Trust Insights. He is the producer of Marketing Over Coffee, a weekly audio program that discusses marketing and technology with his co-host, Christopher S. Penn. He has held positions specializing in customer relationship management, marketing automation, and sales support systems both at venture-funded and privately held businesses, working with Microsoft, Oracle, Salesforce.com, and other clients.

Twitter: @johnjwall

image of Christopher S. Penn

Christopher S. Penn is a recognized thought leader, best-selling author, and keynote speaker who has shaped Google Analytics adoption, data-driven marketing, modern email marketing, and AI in marketing. He’s a co-founder of the PodCamp Conference and a co-host of the Marketing Over Coffee podcast.