Steven Van Yoder : MarketingProfs Author

About the Contributor

Steven Van Yoder

Steven Van Yoder (www.getslightlyfamous.com) is the author of Get Slightly Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort and specializes in helping mission-driven companies become recognized leaders in their industries. Steven founded Global Initiative to Advance Entrepreneurship (GIVE), an organization focusing on social entrepreneurship and poverty alleviation. Reach him via contact@getslightlyfamous.com or 415-294-4133.

Contributed by Steven Van Yoder

Stop Selling and (Instead) Help Your Customers Buy
CONTENT TYPE: Article | ELEMENT: | TOPIC:

The latest recession has profoundly altered consumer behavior. As home values plummet, stock portfolios shrink, and company profits erode, prospects ...