About the Contributor

Contributed by Denise Shiffman

• Make Money—Practice Social Responsibility

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Conventional wisdom would have many executives believe that social responsibility is in conflict with revenue and profit growth. It's true: ...

• Is There Value in Your Value Proposition?

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

• Is There Value in Your Value Proposition?

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  With all the emphasis these days on getting your message out using online media, we simply forget to focus on ...