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Contributed by Kane Russell

• How to Enhance Mobile Marketing With Personalization

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Mobile is personal, with every feature, sound, and function customizable. To capture mobile's potential, marketers must personalize the mobile experience ...

• Five Must-Have Elements of an Awesome Mobile Marketing Call to Action

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Like any marketing campaign, a mobile marketing campaign can be well thought out, meticulously planned, and perfectly functional... but still ...