Contributed by Linda Kearns
- It's a New Brand World: 14 Things You Need to Know About Marketing Communications Today
What does it take to work successfully as a marketing communications professional in today's world?
About the Contributor
Linda Kearns
Linda Kearns is vice-president of marketing and communications for Matchbook Company, a talent and branding consulting agency based in New York City. In addition to having worked on the launch of the Cambridge Satchel in the US, Linda works on PR and licensing for top TV and film designers. Contact her via linda@matchbookcompany.com.
LinkedIn: Linda Kearns
