Contributed by Karon Thackston
- Copywriting Makeover: Know Where Your Customers Are in the Buying Process (Part 2 of 2)
In part 1, Karen introduced a client that suffered from copywriting traumas. Now here's the plan of action.
- Copywriting Makeover: Write to Where Your Customers Are (Part 1 of 2)
There's something that most writers neglect to take into consideration.