Colin Strong is a consumer researcher, working with global brands to helping to get the most out of their data assets. His book, Humanizing Big Data, is published by Kogan Page.
LinkedIn: Colin Strong
CONTENT TYPE: Article | ELEMENT: | TOPIC:
Brands need to adopt a hybrid approach to Big Data by adding a human aspect to the technology approach. Otherwise, ...
Keep me signed in
Sign in with your preferred account, below.
Over 600,000 marketers rely on MarketingProfs for B2B know-how every day. Don't miss out on the latest marketing tips and techniques, delivered right to your inbox.Subscribe today ... it's free!