About the Contributor

Contributed by Marissa Aydlett

• How COVID-19 Transformed Sales and B2B Content Marketing—and Five Ways to Adapt

  CONTENT TYPE: Article | ELEMENT: Strategy | TOPIC: Marketing Content

  The pandemic has significantly changed the way B2B buyers and sellers do business. To adapt to the new B2B sales ...

• Use More GIFs to Boost Customer Engagement This Year

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  GIFs are making a comeback as engaging and fun marketing tools. So, this year, be sure to include them in ...