Contributed by McKenna Sweazey
- Could NFTs Replace Your CRM Strategy?
Do the potentials of blockchain technology go beyond the novelty of "owning" a digital piece of art? Perhaps. Future marketers ...
About the Contributor
McKenna Sweazey
McKenna Sweazey is an experienced global marketer who has worked for brands such as YSL, Google, and the Financial Times. She's the author of a popular newsletter, metaXmoda, that covers evolving perspectives in Web3 marketing. Her first book, on digital empathy, is coming out this fall from Career Press.
LinkedIn: McKenna Sweazey
