About the Contributor

Contributed by Winston Bowden

• Growing Subscription Revenue With Triggered Emails and Online Renewals: How Three Companies Did It

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Publishers, membership-based organizations, and anyone who manages subscriptions can benefit from triggered emails by using date-based triggers to remind customers ...

• Holiday Email Tactics for Nonprofits

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Retailers have been aggressively planning their holiday marketing strategies for months. In these stressful economic times, it is more important ...

• Fundamental Design Rules for Email Marketing Success

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Good email design is a critical part of ensuring a high response rate. A major frustration within the industry is the ...

• Email Marketing for Nonprofits

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Nonprofits are confronted with many of the questions that any other enterprise often ponders: How do I connect with my ...