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Contributed by StackAdapt

• AI in B2B Marketing: Connecting Adtech and Martech for Full-Funnel Growth

  CONTENT TYPE: Sponsored Article | ELEMENT: Strategy | TOPIC: Artificial Intelligence

  Discover how AI-driven martech and adtech integration enables full-funnel visibility, real-time optimization, and measurable B2B marketing ROI.

• Turning Viewers Into Buyers: How to Use CTV to Drive Conversions

  CONTENT TYPE: Sponsored Article | ELEMENT: Communications | TOPIC: Advertising & Promotions

  CTV advertising isn't just for awareness—it's also a performance channel, even for B2B. Discover targeting, retargeting, and measurement tactics that ...