Television—Network, Cable, and Local—accounts for the vast majority of ad spending according to the latest adspend-share data from Nielsen.
Download the Excel file of the above data.
Note: Nielsen's spending estimates for the Internet are from AdRelevance. All others from Nielsen Monitor-Plus. Different methodologies employed by each company may lead to disproportionate comparisons.
Enter your email address to keep reading ...
You may like these other MarketingProfs articles related to Advertising:
