Please accept all cookies to ensure proper website functionality. Set my cookie preferences

In the highly dynamic restaurant industry, marketing means more than simply updating signage and distributing flyers. Whether you're using digital media or traditional tactics, the marketing game for restaurants has changed—and continues to evolve.

Restaurateurs and marketers need to find the sweet spot with an offline presence, a digital presence, and memorable dine-in experience, according to an infographic by Oddle, an online ordering system for restaurants.

And having a digital presence means more than keeping an updated website. Optimizing for search, maintaining an email newsletter, and even setting up online ordering are all part of the main course, the infographic explains.

That's because some 80% of people look up a restaurant online before visiting for the first time, according the infographic, so it's not a space restaurants can ignore.

For more on how to manage the trifecta of your diners' offline, online, and in-store experiences, check out the infographic:

Sign up for free to read the full article. Continue reading "The Ultimate Restaurant Marketing Guide [Infographic]" ... Read the full article

Subscribe's free!

MarketingProfs provides thousands of marketing resources, entirely free!

Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.

Already a member? Sign in now.

Sign in with your preferred account, below.


image of Laura Forer

Laura Forer is a freelance writer, email and content strategist, and crossword puzzle enthusiast. She's an assistant editor at MarketingProfs, where she manages infographic submissions, among other things.

Brand Management Articles

You may like these other MarketingProfs articles related to Brand Management: