Apple is the most valuable brand in the world in 2025, with a brand value of nearly $1.3 trillion.
That's according to Kantar BrandZ’s annual ranking of the 100 most valuable global brands.
An infographic (below) covers key findings from the research.
It looks at the 25 most valuable brands in the world, the estimated value of each brand, and the year-over-year change in brand value.
Check out the infographic:
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The 25 Most Valuable Global Brands in 2025 [Infographic]
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ABOUT THE AUTHOR
Ayaz Nanji is a writer, editor, content strategist, and research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.
LinkedIn: Ayaz Nanji
Twitter: @ayaznanji
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