A successful marketing campaign can rarely be attributed to just one person. It takes a team of strategists, writers, designers, analysts, and, of course, marketers to come up with something from nothing that helps the business meet its goals.

But working with various teams and individuals is not always simple. Coordinating schedules, communicating, and working together all bring challenges to what should be a collaborative environment. 

The team at Dropbox Business put together an infographic that lays out a plan for how to support collaboration across various teams. 

For example, starting with something as basic as a robust creative brief can help identify key goals and get everyone united on a campaign, the infographic suggests. Yet, it continues, only 23% of creatives say their projects are briefed well.

Sign up for free to read the full article.

Take the first step (it's free).

Already a registered user? Sign in now.

Loading...

ABOUT THE AUTHOR
image of Laura Forer

Laura Forer is a freelance writer, email and content strategist, and crossword puzzle enthusiast. She's an assistant editor at MarketingProfs, where she manages infographic submissions, among other things.