To say that Amazon has changed how we shop may be the understatement of the year. And one of the ways it has changed our habits is by offering same-day delivery.
Other retailers have followed suit in an effort to keep up with consumers' expectations, and today 15% of global retailers offer same-day delivery.
That's according to an infographic by 2Flow. The logistics solutions company compiled statistics and trends in the on-demand business model into one handy graphic.
In many industries, consumers won't buy from brands that don't offer same-day delivery, the infographic shows. However, offering same-day delivery comes with some major challenges, such as costs, logistics, and staffing.
But on-demand can be an area that consumers are willing to spend more on. For example, the graphic points out that 60% of US consumers would pay more than $10 to get furniture delivered on the day it was ordered.
To see more about the trends and challenges of on-demand, same-day delivery, check out the graphic. Tap or click to see a larger version.
Continue reading "The On-Demand Economy: Trends in Same-Day and Next-Day Delivery [Infographic]" ... Read the full article
MarketingProfs provides thousands of marketing resources, entirely free!
Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.
You may like these other MarketingProfs articles related to Marketing Strategy:
- Creating a Better Audience Experience: Oli Gardner on Marketing Smarts [Podcast]
- How Senior Marketers Set Their Budgets
- Four Ways to Reduce Churn and Create a Companywide Culture of Customer Success
- The Top Areas Where Martech Tools Could Be Improved
- The Great Compression and the Future of Marketing Post-Pandemic: Mitch Joel on Marketing Smarts [Podcast]