Know-How Exchange : Strategy

Go the non-traditional route and dive into the Internet. I've read somewhere that mp3s actually are spurning music sales rather than hindering them. Write a great press release and send it out with a Demo CD to sites like Freshtracks and you could get them to feature you.
www.freshtracksmusic.com.

Here's a little article about them from Daily Candy:

"Back in the day, MTV was all about the music. You could tune in and discover the next big thing.

These days you have to tune out the (totally staged) "reality" of six roommates to get to some actual music.

Pass the mic to Fresh Tracks. The guys behind the music site scour the country for the latest up-and-coming bands and deliver them online, with handy recommendations based on artists you already know. The music catalogs are a great way to sample nearly 100 bands. (And not just crappy 30-second snippets: the full cuts.) Three bucks a month lets you download all the mp3s you want. That means there's no need to narrow your selections, gentle fanatic.

So if your groove is in need of a major overhaul, don't wait for the beat to come to you.

Go get it. "