Know-How Exchange : Other

I applaud your desire to make sure you're doing the right thing.

You could argue that someone spent a lot of time and possibly money developing the survey, so for you to just copy it might be wrong.

In addition, assuming we're talking about the US, the law says that work is protected the moment it's created. I think a survey such as this could well fall under this kind of protection.

See:
https://www.copyright.gov/help/faq/faq-general.html

Assuming you really want to copy the survey, I would probably play it safe here and contact the originating company and ask them if you can use it. If you position it well, it might be seen as a compliment. You may have to give them credit somewhere, such as "Originally designed and written by XYZ Corp."

Alternatively, you could try to redesign the survey so that you're still getting the answers you want without actually "copying" anything. Sort of like when you use a reference book to write a term paper, you're not allowed to copy the book word for word, but you can certainly restate the knowledge that you've gained in your own words (although you should cite the reference).

Anyway, in answer to your question, I think there are both ethical and legal issues here.