Question

Topic: Strategy

Reach Advertisers

Posted by Anonymous on 9/17/2008 at 1:30 PM ET 25 Points
We are a prescription bag advertising company. We are trying explore options to reach OTC Drug manufacturing companies and get them to advertise on our prscription bags. What is the best way to reach them and communiate value?
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RESPONSES

  • Posted on 9/17/2008 at 4:43 PM Accepted
    Step Two would be to build an advertising presentation either online or in print showing the effectiveness of your bags, how they're distributed, where they're distributed at and why other companies have chosen to advertise on your bags.

    Are there any other options for their advertising dollar? For instance, if they pay to be on your bag, then there should also be a "Partner Companies" or "Our Advertisers" page on your website to give them at least minimal web exposure. Web exposure almost needs to be included in everything these days with over 80% of consumer shopping online for their needs.

    I'd also shop other companies like https://www.medibagcompany.com/ and see what they are doing differently or the same... and how you can beat them.

    Kevin
    Spunk Marketing
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