Question

Topic: Strategy

Btl Strategy For Neighbourhood Promotion

Posted by Anonymous on 9/19/2008 at 5:40 AM ET 250 Points
Hi Everybody..!!!

Need ideas on following:

Our company wants to promote their brand as "Neighborhood"...we have completed 1st phase of the same by doing a promotion where we invited people from our office's neighbourhood to visit our office and had discussed various financial aspects...we have successfully introduced ourself...

Question is: How should we carry the next phase..what should be the concept to take it forward and strengthen the relationship???
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RESPONSES

  • Posted by Mikee on 9/19/2008 at 10:14 AM Accepted
    I agree with Phil.

    We do not really know what you do or what you are hoping for? Please let us know the company name, it's product or service, and who you are trying to reach.

    Mike
  • Posted by Jay Hamilton-Roth on 9/20/2008 at 9:38 AM Accepted
    Contact those that you've met, and ask them what their needs are (not just what you can sell them). Ask them what they liked about your office/offering and listen to their answers.
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