Question

Topic: Other

Gift With Purchase!

Posted by Anonymous on 1/27/2009 at 7:13 PM ET 100 Points
We are a junior girls retail clothing chain that targets girls 17-25. we are looking for ideas for our "gift with purchase" for Back to School time. Does anyone have any cool ideas? Last year we did those little "beach bags" or draw string bags with a screenprint design on it.

Examples to get the creative juices going...

1. Screen tee
**with a one liner that goes back to our BTS tagline
2. Water Bottle
** tied into a "go green" statement and has a cool design that really fun and girly
3. Special item tied to our fragrance - not yet on our line yet
** Maybe accessory dept is wanting to try lotion and we just don't have the proof yet, maybe we step in and do something as a GWP to get the exposure out there and get their feedback (go online and rate this product for % off)
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RESPONSES

  • Posted by Marla on 1/27/2009 at 8:17 PM Member
    promote your brand with a cool accessory that becomes a must have from your store. Such as a spandex headband, scarf, cell phone charm, purse charm, mp3/laptop skins. Don't imprint anything with BTS on it if you want them to use it. With females in that age group it's all about fashion & coolness factor. If you've got the clothes then make sure whatever you put your name on is smashing. The graphics & design around your logo play an important part here, make sure they are funky & appeal to your audience.
  • Posted by michael on 1/27/2009 at 11:05 PM Member
    Depending on how serious you want to be, take a look at www.safetychick.com

    She's got some great items.

    Michael
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