Question

Topic: Strategy

Direct Marketing Or Email For Msp

Posted by Anonymous on 4/3/2009 at 4:08 AM ET 250 Points
We are a managed services provider
We are Now developing our marketing strategy
So what you think works better for Managed services; email marketing of direct mail marketing.
And for direct mail marketing should we use white paper or just a postcard ?
And should we follow up with telemarketing ?
Thanks
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted on 4/4/2009 at 5:52 PM Accepted
    Eddy, who is your primary target audience? What country, what industry, what size, etc.?

    I'm not sure there's a stock answer that will be right for you, as the other variables (copy, list, offer, etc.) may be more important determinants of success than the specific medium.

    There are lots of folks here with experience that's probably relevant, but it's pretty difficult to answer your questions intelligently with so little information to go on.

    If you really need this kind of help, and assuming it's important to you, let me suggest that you either contact and retain one of the experts privately or post a project on the Hire an Expert board. Just click on "Post a Project" in the column at the right. (You can browse previous responses from the top experts to see who best seems to fit with your needs.)

  • Posted by Jay Hamilton-Roth on 4/5/2009 at 6:52 AM Accepted
    The choice(s) of marketing tools to use is a combination of your budget, timeframe, and target audience. But before you jump to the tools, make sure you start with a strategy (as Michael suggests).
  • Posted on 4/6/2009 at 1:28 AM Author
    thank you
BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Strategy)