Question

Topic: Other

Website Editorial Calendar

Posted by Anonymous on 8/13/2009 at 5:25 PM ET 25 Points
Hi
I am launching a new website for a major museum on the west coast. Due to the nature of our brand, we have decided that our website needs to be current, flexible and updated frequently through video, audio, images, etc.

Does anyone have a resource for a website editorial calendar how-to? I am thinking it would be much different from print. any resources or suggestions appreciated.

thanks
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RESPONSES

  • Posted by Gary Bloomer on 8/14/2009 at 8:52 AM Accepted
    Dear Aksmusic,

    Rather than mucking about with website editorial calendars, why not just start a blog? By the sound of your question this is pretty much what your new site will be and you can do EVERYTHING you stated on your list through a blog.

    Easy to update, dated connected, space for videos and images, and the opportunity for people to comment on your offerings, should you want it.

    Plus, you could offer something free to entice people to join your list. This way you can send them special offers, exclusive event invitations and the like and build relationships with them.

    I hope this helps.

    Gary Bloomer
    Wilmington, DE, USA





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