Question

Topic: Strategy

Money Management

Posted by Anonymous on 12/15/2009 at 12:57 PM ET 25 Points
I ASKED A QUESTION EARLIER ABOUT SHOULD I SPEND MORE MONEY ON MY PRODUCT OR MARKETING FOR THE PRODUCT......MOST PEOPLE TOOK IT AS IF THE PRODUCT WAS STILL IN PRODUCTION..... NEW QUESTION, REPHRASED:

IF I HAVE A FINISHED PRODUCT READY, MET BEYOND EXPECTATIONS, SHOULD I SPEND MORE MONEY ON MARKETING IT OR SHOULD THE MONEY I ALREADY SPENT ON MAKING THE PRODUCT BE THE HIGHER END EXPENSE... I SPENT $10,000 TO FINALIZE THE PRODUCT...SHOULD MY MARKETING BUDGET BE LESS OR MORE?
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RESPONSES

  • Posted by Peter (henna gaijin) on 12/15/2009 at 1:40 PM Member
    If the product is in a state where it is ready to be sold and many potential customers would buy it, I would focus on marketing and sales.

    If more improvements are desired, at least if you have sales dollars coming in, you should have some income to pay for the improvements.
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