Question

Topic: Social Media

Cpm And Twitter

Posted by Anonymous on 1/14/2010 at 5:08 PM ET 40 Points
Is there a way to earn money on twitter based just on impression?
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  • Posted by Gary Bloomer on 1/14/2010 at 7:59 PM Accepted
    Dear David,

    You might want to read my response to a similar question here:
    www.marketingprofs.com/ea/qst_question.asp?qstID=31856

    Impression-based revenue generation is tough because it's hardly ever going to connect you to a relational buyer (as opposed to a transactional buyer). Over time, your want relational: trust me on this.

    I hope this helps. Good luck to you.

    Gary Bloomer
    Wilmington, DE, USA
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