Question

Topic: Strategy

To Get Sales In Environment Consult Business

Posted by Anonymous on 4/21/2010 at 9:58 AM ET 250 Points
I am now in sales of environment consultancy company. We are doing envr studies for companies to find out the impacts causing and the management plan to mitigate that. Now every company is doing the same when some legal requirement occurs. There are some legal regulations for doing these type of studies, But its not that much strict.How to effectively sell my service? Since i am new to the industry, i dont have much contacts and thats the biggest challenge i am facing now. Help me to find a suitable solution.
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted by michael on 4/21/2010 at 10:05 AM Accepted
    Now you know what companies go through. How are THEY supposed to know which company to choose if YOU don't know how to differentiate yourself.

    You have to make that determination and then go out and tell companies what makes you the right consultancy. This is why places like Angie's list come into being...because companies/individuals are afraid they'll make a wrong choice.

    (2 steps down off the soap box)

    The selling part is easy. Fortunately, name recognition works in the absence of hard facts. Contact more companies than your competition and you'll win. (Can you say: voter turnout?)

    Michael

  • Posted by telemoxie on 4/23/2010 at 1:54 PM Accepted
    can you provide more information? For example, what geography will you be working in? Is this an established company or a new company? How much sales and marketing experience do you have? Does your company have a website? Which tactics have you tried so far, and how have they worked for you?

    I have personally worked on similar projects, and I found the best prospects to be companies going through some form of organizational change (adding a new division, entering a new market, being acquired). One tactic which I have used is to search www.monster.com for certain keywords which would identify companies addressing these issues (e.g. ISO 14001)
BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Strategy)