Question

Topic: Strategy

B2b Sale To Apple Inc.

Posted by Anonymous on 11/15/2010 at 4:13 PM ET 250 Points
How a product designed and manufactured for Apple products can be sold to Apple for sale through Apple store? How to go about this process (i.e., how and who to contact at Apple?)

Your input/help will be greatly appreciated.
Thank you
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RESPONSES

  • Posted on 11/15/2010 at 6:11 PM Accepted
    It depends on exactly what the product is, of course. I'll bet you can find the answer to your question on the Apple.com website. And if it were MY product, I'd go into an Apple store and talk with the folks there (perhaps the manager or assistant manager) to see what smart ideas they might have.

    Be sure you have done all the research among the target audience to be able to demonstrate that the consumer acceptance is there. Don't go in with just your own enthusiasm. That will have the opposite of your intended effect.
  • Posted by cookmarketing@gmail. on 11/15/2010 at 9:40 PM Accepted
    Key factor, proprietary or no?
  • Posted on 11/19/2010 at 9:33 PM Author
    Dear All:
    Yes. It is about a proprietary product.

    Thank you so much for taking time to respond to my question. It is appreciated.

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