Question

Topic: Strategy

Standard Service Rates In Austin

Posted by Anonymous on 2/5/2011 at 3:51 PM ET 250 Points
How can I find out the standard rates on marketing, web services in Austin, Tx to set up our own rates? SEO, E marketing, web design, etc...
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  • Posted on 2/5/2011 at 5:43 PM Accepted
    What makes you think there are "standard rates?" What makes a rate "standard?" Who determines what "standard" is?

    Better to figure out what makes you different from, and better than, others who do what you want to do -- why someone should hire YOU -- and then set your rates to reflect the value of your deliverable.

    In your field -- SEO, eMarketing, web design, etc. -- the market isn't local. So the fact that you are targeting Austin is not really relevant. As you know, you could serve a client in Seattle or Montpelier just as easily as you could serve one in Texas.
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