Question

Topic: Strategy

South Africa - Devising A Market Entry Strategy.

Posted by Anonymous on 12/11/2011 at 11:19 AM ET 25 Points
I need to gain an understanding of how to break into the South African market. The product is a plastic range of prodcuts used for the storage of liquids. Primary use is for the construction and mining industry
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RESPONSES

  • Posted by Konsulting Worx on 12/12/2011 at 3:49 AM Accepted
    Dear
    It is better that you write your To-Do list first of all. contact companies or retailers related to your concern product. Then call meet up show them your samples price should be competitive.

    From which city are you
    if you need your product to get resourcing contact us konsultingworx@gmail.com
  • Posted by crisanp on 12/12/2011 at 4:52 AM Accepted
    first make a presentation with what you do.
    database with potential customers.
    contact companies with potential
    it`s better to explain who are your hard points in your products
  • Posted on 12/13/2011 at 8:42 AM Accepted
    I believe best for knowing it to contact your prospective buyes / consumers and understand from them what they are looking for to make their work better and efficient - where they use the kind of product you offer.

    This excercise itself will give you complete idea on what feature you need to promote in order to fulfill the need specific consumer has told you.

    Hope this will help.

    Nishant manchanda
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