Question

Topic: Strategy

Strategy For Savings

Posted by lauri_weiss1 on 2/16/2015 at 1:58 PM ET 125 Points
As part of a marketing piece I need another way to say "can be realized" The sentence is "Additional savings to you can be realized for retirees whose drug cost move them into the Part D Catastrophic phase.
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  • Posted by Jay Hamilton-Roth on 2/16/2015 at 2:35 PM Member
    As a retiree, you can save more...
  • Posted by lauri_weiss1 on 2/16/2015 at 2:43 PM Author
    This marketing piece is for a group that provides coverage to their retirees. It is not directed to a retiree.
  • Posted by mgoodman on 2/16/2015 at 5:44 PM Accepted
    Passive voice is so clunky. Better to use active voice.

    "You can realize additional savings when retirees move into the Catastrophic phase of Part D drug coverage."

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