Know-How Exchange : Other

Are the statistics for the motorbike for your county, your region, or your local area?
In some areas, is the motorbike #1 position? If so, is your local area similar to those areas?
Said another way, where the motorbike sells well, who's buying (and why) - and are there sufficient numbers of that group in your local area?

All the facts you cite are most encouraging, but the real issue is the financial one. Have you developed a marketing/business plan for the first 3-5 years of your business? That's where you need to start. Also address Jay's point/questions above.

I particularly like the fact that there is obvious room for growth within the industry, and that the brand is currently growing. Further, the fact that the top-selling item is also higher priced suggests there may be room for modest price increases across the line.

You should do some grass-roots market research by talking to people who have purchased your brand and competitive brands recently to see what factors influenced their purchase decision. You want to know what you're getting into in advance.