Question

Topic: Other

How Smart Mail Marketing Improves Business?

Posted by kristincraig21 on 7/20/2017 at 11:43 PM ET 250 Points
I always love to take challenges both in business as
well as my personal life. Every time, I used to try
something fresh and new in my business strategies.
The last day, I saw about Smart Mail Marketing on a
GTA based fulfillment company's site and I
felt it really interesting. I wish to do Smart Mail
Marketing to improve my business. But I don't know
much about that. Can you please help?
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  • Posted by mgoodman on 7/21/2017 at 12:20 PM Accepted
    This sounds like a solution looking for a problem to solve.

    What is your business? Who is your target audience? Where? What is your objective? What does success look like for you? What have you tried already? What worked? What didn't?
  • Posted by telemoxie on 7/26/2017 at 7:55 AM Accepted
    Targeted direct marketing works. Unfortunately for direct marketing companies, Internet marketing is perceived to be much cheaper.

    In short, you will need a great list, and an appropriate offer, and you will have to mail a relatively large number of pieces.

    Here is my advice. On the weekend, outside of business hours, visit your local business library. (In the county where I live, one of the branches specializes in business related topics. They have specialized librarians and a broader selection of business books than the other branches.) Borrow 5 to 10 books on direct marketing by mail. Read them.
  • Posted by Shelley Ryan on 8/8/2017 at 6:16 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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