Programmers participate in hackathons to quickly build and improve software—so why can't marketers do the same to unlock growth potential and accelerate success?

In this PRO seminar, we'll share how marketing hackathons bring together marketers, executives, and entrepreneurs to brainstorm and solve business growth challenges in an interactive, single-day event. We'll give you six steps to not only conduct your own marketing hackathon, but also to help you quickly identify campaigns with the greatest probability of impacting business results. You'll leave armed with a slew of resources, inspired by case studies, and ready to take the marketing world by storm!

Rate this


  • Date: February 25, 2016
  • Presenter: Paul Roetzer
  • Element: Strategy, Management
  • Topic: Management
  • Price: $0


Already a MarketingProfs subscriber? Sign in to make registration easier.
Already registered? Sign in to access the event.


By registering for this Webinar, I agree to become a MarketingProfs subscriber (if I'm not one already) and receive editorial and marketing emails. I can change my email preferences at any time on the My Account page or unsubscribe using the link at the bottom of any email.

I've read and agree to all the Terms of Use and understand the Privacy Policy.

Please check the box to continue.


Paul Roetzer is founder and CEO of PR 20/20, author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012), and creator of Marketing Score.

Twitter: @paulroetzer

LinkedIn: Paul Roetzer