To stay ahead of the competition and meet revenue goals, successful demand generation marketers are always testing new channels and trying new approaches to establish relationships with their buyers.
Oftentimes, however, broken or flawed internal processes can be overlooked due to resource constraints or lack of visibility into systems.
Join us to learn how to improve the effectiveness of your programs by aligning people, processes, and data within your organization.
You'll learn how to:
- Create a solid data strategy to power your marketing programs
- Optimize your lead management process for improved ROI
- Implement a Revenue Operations function to align teams, data, and processes
THIS SPONSORED WEBINAR FEATURES:
Charm Bianchini is VP of growth marketing at LeanData, where she develops strategic initiatives to drive demand throughout the customer lifecycle. She has 15+ years of experience leading teams focused on revenue generation, marketing, and sales development.
SPONSORED BY:
LeanData's revenue ops platform enables high-growth B2B companies to improve buyer experience and accelerate time to revenue. LeanData stands at the center of CRM, using lead-to-account matching and routing to connect the right data to the right people at the right time, across the go-to-market process.
