Email marketing isn't going anywhere anytime soon, especially for B2B brands. People still love email. And when done well, using the latest design trends, it continues to deliver a substantial return on investment.
Join us to hear Michael Barber unpack the email design trends affecting B2B marketers this year and beyond.
You'll learn to:
- Understand the human behaviors and research impacting email design
- Identify best practices for text, fonts, and buttons in email templates
- Research and identify tools to help your organization design the most impactful campaign templates
THIS WEBINAR FEATURES:
Michael Barber is a brand consultant and marketing strategist. He began his career at Mighty Interactive and went on to hold leadership roles in strategy and planning at Sitewire, Nomadic Agency, COHN, and Godfrey. In 2018, Michael was named one of Marketo's Fearless 50. He helps organizations, such as Aptean, MeUndies, Charter School Capital, Ithaca College, Johnson and Johnson, Church & Dwight, and Hass Avocados, on brand and marketing initiatives.
LinkedIn: Michael Barber