Build Your Marketing Analytics Road Map to Growth

The margin for error for marketers right now is razor thin. All marketing investments are being carefully considered, even as marketers face increasing pressure to drive growth.

This is where marketing analytics comes in—to provide the insights you need to align marketing strategy to your bottom-line business goals.

Join us to learn how to:

  • Assess your ability to produce actionable, relevant insights based on the 4 Levels of Marketing Analytics Maturity
  • Overcome the single biggest challenge to using analytics effectively
  • Develop an analytics game plan that's right for you
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  • Date: September 10, 2020
  • Length: 60 minutes
  • Presenter: Matt Hertig
  • Sponsor: Alight Analytics
  • Topic: Marketing Strategy
  • Price: $0


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Matt Hertig

Matt Hertig is CEO and co-founder of Alight Analytics. Matt and his team put relevant, actionable insights directly in marketers' hands with a suite of next-generation analytics solutions.


Sponsored by Alight Analytics
Alight Analytics provides next-gen analytics solutions for marketers, combining the speed and precision of software with the expertise and flexibility of consultants. Each solution offers sophisticated insights through turnkey reports and KPIs that are tailored to answer specific questions.