Gone are the days when the priorities of Sales and Marketing diverged. Today, sales and marketing teams have to work together to attain the same organizational goals.
And what is it that can bind them together? Great content!
Join us in this 45-minute webinar to discover why creating and curating great content is the key to a symbiotic, highly successful relationship between your sales and marketing teams.
- When and how to align your content marketing efforts with the needs of Sales at the forefront
- How marketing elements and programs can be a successful part of the sales process
- How to easily map content between Sales and Marketing
THIS SPONSORED WEBINAR FEATURES:
Pam Didner is a B2B and tech marketing consultant, writer, speaker, and the author of Global Content Marketing and Effective Sales Enablement. She specializes in creating successful global marketing plans for local sales and marketing teams, and provides internal/external communications consulting, keynote presentations, corporate training, and workshops.