Most merch programs are leaving business on the table—not because the products are wrong, but because they're only doing one job. What if your merch could drive leads, strengthen retention, reward loyalty, and shape employee behavior?
In this practical session, Michele Pytlinski from Stran will show you what a smarter merch program looks like—with real examples of brands that gave merch a bigger role and got bigger results. You'll leave with a framework for asking the right questions, making the internal case for change, and building a program that actually scales.
You'll learn...
- Why most merch programs stall at brand awareness—and what it actually takes to drive real business outcomes
- How leading brands use merch to influence leads, retention, employee behavior, and customer loyalty
- The questions to ask before spending another dollar on swag, and how to make the case internally for a smarter strategy
THIS SPONSORED WEBINAR FEATURES:
Michele Pytlinski is a merchandising and growth strategist with expertise in retail, product curation, branded goods, and client experience. She helps companies move beyond swag and build programs that strengthen loyalty, retention, and connection.
SPONSORED BY:
KEY DETAILS
- Date: June 18, 2026 — 2:00 PM ET
- Length: 45 minutes
- Presenter: Michele Pytlinski
- Sponsor: Stran Promotional Solutions
- Topic: Branding, Customer Experience, Marketing Strategy
- Price: $0
