With the new year come new campaigns. With new campaigns come new strategies.

And to build a solid marketing strategy, focus on the fundamentals.

That's why we're giving PRO members exclusive access to the Digital Brand Activation Working Webinar series. Join us for Session 1, Brains Before Budget, to get your next digital strategy started off right.

In this Working Webinar, you'll discover:

  • Why creating a digital marketing strategy early will save you money later
  • How to build a "scrappy" digital strategy that "punches above its weight"
  • Which channel works best to reach your target market
  • When to use other marketing channels (and how to pick the right ones)
  • And more

Don't spend another dime on your digital marketing activation until you have a solid strategy. At the end of this hands-on event, you'll have a strategy you can rely on. This live webinar with branding expert Nick Westergaard is only an hour. And when you're done, you'll have what you need for Digital Brand Activation sessions 2–4. Register now for Brains Before Budget.

Nick has a way of speaking and presenting that MAKES you want to listen. Makes you want to be there. Makes you want to be in a full-day course. I walk away from his presentations so excited to take this back to my work. So very excited to write our story.
—B2B Forum Online Fall 2021 Attendee

This is part of the Digital Brand Activation Working Webinar Series (a PRO Exclusive). One part workbook. One part webinar. 100% action-oriented to take your next campaign to the moon.

Be sure to register for each webinar individually:

On-Demand
Brains Before Budget
On-Demand
On-Demand

THIS WEBINAR IS EXCLUSIVELY FOR PRO MEMBERS. UPGRADE TO PRO !

WHAT DO YOU GET WHEN YOU GO PRO?

  • PRO-exclusive webinars on forward-thinking topics
  • Our complete course catalog
  • Master Classes
  • B2B Forum Online
  • A vibrant subscriber-only Facebook group
LEARN MORE AND GO PRO
Already a PRO member? Sign in to RSVP.

THIS PRO WEBINAR FEATURES:

Nick Westergaard
KEYNOTE

Nick Westergaard is a strategist, speaker, author, educator, Brand Consulting Practice Lead at MarketingProfs, and founder of Brand Driven Digital. He's spent his career building standout brands at organizations of all sizes—from small businesses to Fortune 500 companies to President Obama's Jobs Council. He's the author of the books Brand Now and Get Scrappy, a contributor to the Harvard Business Review, host of the popular On Brand podcast, a TEDx speaker coach, and a lecturer at the University of Iowa's Tippie College of Business.

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