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Discover and Tell Your Business Story

Ron Ploof
Jennifer Kelly
Thu, Oct 15, 2015, 12pm ET
60 minutes
This online marketing seminar received 5 star(s)

Storytelling is the new black when it comes to content marketing. The subject has been covered in The Wall Street Journal, Huffington Post, Forbes, and on countless marketing blogs. However, while most of these articles and discussions cover the power and benefits of business storytelling, few teach how to do it, and even fewer do so using relatable business-speak.

In this PRO seminar, business storyteller Ron Ploof will explain how to discover and tell your business story. Using his StoryHow method, he'll share how to transform messages into compelling narratives that persuade audiences to take action, whether it's buying your product, adopting a new concept, or changing their behavior.


Ron Ploof is a self-proclaimed "socially well-balanced geek." His four decades of storytelling have included an audiobook about the American Revolution, a job-skills book written as a novel, and one of the world's longest running indie storytelling podcasts. Ron is the creator of The StoryHow™ PitchDeck, a deck of playing cards that helps business people convert their ideas, messages, and presentations into memorable narratives.

Who Should Attend?

Anyone looking to transform their ideas, presentations, and messages into compelling stories.

What Will You Learn?

By the end of this seminar, you'll be able to:

  • Convert your business message into a simple, three-word sentence
  • Choose your story's heroes and identify what started their journeys
  • Address the risks that your audience must overcome before taking action


As a special bonus, 10 lucky winners will be chosen at random to win Ron Ploof's StoryHow™ PitchDeck. To qualify, simply complete the short survey at the end of the live Q&A session.

Register Now!

You have two choices. You can pay as you go, buying single sessions that interest you. Or you can buy a PRO membership, and attend all our new PRO seminars and Take 10 webcasts over the next year, plus watch hundreds more from our library on-demand.

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