It's been so long since my last post that by now I really AM as old as my nickname, LinkMoses. I apologize for the unintended hiatus. Our baby is now just a few weeks away, and I have been in major nest building mode for a couple months. I'd like to begin with a link building tip that I see overlooked again and again.
If you are a dues-paying member of a niche professional association (local or national), have you checked to see if that association has a web site with members names or resources (and web sites) listed and linked?
Example: You run a fly fishing shop in Chattanooga, and you have a modest Web site. (Call it link bait. Couldn't resist). See The Middle Tennessee Fly Fishers organization resources page at https://www.mtff.org/resources.asp. How about the Southeastern Council Federation of Fly Fishers at https://www.fffsec.org. That fly fishing shop I mentioned is not a member of either. So they have an excuse, but why aren't they? No links for you!
Many companies are members of so many organizations and associations that they can't keep up with them all. It's worth your time to create a list of every one you belong to, and verify if that organization has a web site with member lists, and links, like most do. Then make sure your site is linked, and if not, request your site be added. You pay your dues, you deserve your link. Go get them.
That's some easy low hanging link fruit that's likely to be quite trustworthy.
Good to be back!
Continue reading "One Simple Link Building Tip That's Often Overlooked" ... Read the full article
MarketingProfs provides thousands of marketing resources, entirely free!
Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.
Sign in with your preferred account, below.
You may like these other MarketingProfs articles related to Content:
- The Content Preferences of B2B Buyers
- A Marketer's Guide to YouTube for Business: Nick Nimmin on Marketing Smarts [Podcast]
- How Different Business Teams Distribute Video Content
- The Video Content B2B Buyers Find Most Helpful
- How to Turn Live Video Into a Content-Repurposing Machine: Ian Anderson Gray on Marketing Smarts [Podcast]
- The User-Generated Content Advertising Ecosystem [Infographic]